As a promo producer Alessandro is responsible for promoting television shows on air with the aim of enticing viewers to watch programs. In 30 seconds or less, he tries to tell a story which excites, entices and intrigues a viewer to sample or try a show. He is also reinforcing the brand of a network, helping to increase ratings and ultimately profits.
Alessandro is also a trailer editor, with over 10 years of industry. He is used to working with an eye on profitability, but also with the purpose of delivering projects that surpasses expectation. His work within the industry has demonstrated creative flair, great organizational skills and a passion for what he does.
His promos and trailers have garnered worldwide attention, demonstrating his abilities and the high-end standard he works to, even on lower budgets. The aim is to take all the experience he has gained so far to create successful and award winning promos, whilst improving his own creative skills.
Based in London, UK